Managing Information Technology for Business Value

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Authors: M. Curley

Publication Year: 2004

Source: http://ebookbrowse.com/managing-the-it-capability-pdf-d187374498

Title: Managing Information Technology for Business Value

Publisher: Intel Press

Edition: Paperback, 2004

ISBN: 9780971786172

Categories: Digital Transformation, Technical Innovation


Abstract

Managing Information Technology for Business Value is Martin Curley's call for IT and business managers to reformulate the way they manage IT. Traditionally, IT success has been measured in terms of IT parameters such as up time, capacity, and processing speed. It is Curley's contention that if IT is to deliver business value, IT should be measured in core business terms—for example, customer satisfaction, revenue growth, and profitability. At a time when some corporations are reducing IT spending and once again looking at IT as a cost center, Martin Curley's Managing Information Technology for Business Value provides a necessary and timely counterbalance.