Mini case study Nike
From Labor-Practice Compliance to Design Offensive
Author: Petridou Marianna
Course: (V)ODC 2014/2015
Keywords: mini case study
This paper describes how the adaptive cycle of change has been applied to Nike since 1990 due to a campaign against company’s labor practices in Asia. Nike has started a long process in order to eventually reexamine its operations and meet wide sustainability measurements by 2020.